Whether you want to get your brand message out there in print or on the web, Santa Fe's BadDog Design is here to help you out. They believe in mindful marketing rather than just following trends.
Just like with its company name.
“Back in another lifetime, I was the editor of a literary magazine in Washington D.C./Maryland area, and we used to get poetry and fiction for the magazine that poets and writers sent to us from all over the country. And one of our writers lived on Bad Dog road, and I thought that was a fabulous name for something, and I didn’t know what it would be until much later when I decided to name my company," said owner Peggy Pfeiffer.
BadDog Design owner Peggy Pfeiffer, far left, and staff met with "young creatives" in 2019.
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According to its website, BadDog Design believes in educating its clients about the various strategies and the different trends in social media platforms so that they fully understand what they are doing.
As a "self-taught" graphic designer, she had to figure that out for herself.
“Back in Maryland, I had been teaching graphic design and creative writing to my students. That was a really fabulous experience. I had been teaching the kids how to design a literary magazine, and I just thought that I was a self-taught graphic designer, which isn’t done much anymore. When I moved to Santa Fe in the early 90s, I had been doing a lot of design work and winning awards, and then I started doing it for anyone who came to me with work. And then in 1996, I actually decided to open my own studio,” Pfeiffer said.
From web development to advanced Photoshop skills, BadDog Design can help you with almost every aspect of branding and web design.
The company towards designing a brand identity and also produces all supporting materials like mailers, brochures, stationery systems, advertising, posters and announcements.