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Del Esparza Chairman of the Board | Greater Albuquerque Chamber of Commerce

Esparza Digital + Advertising to host free AI-focused marketing webinar December 9

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Esparza Digital + Advertising will hold a free webinar on December 9 focused on the use of artificial intelligence in marketing. The event, scheduled for 10 a.m., is aimed at business leaders and marketing directors interested in integrating AI into their operations.

Del Esparza, CEO of Esparza Digital + Advertising, and Heather Apodaca, Vice President of Brand Strategy, will lead the session. According to the company, the one-hour webinar will provide practical advice for applying AI to daily marketing tasks.

Participants can expect to learn about automating routine work, using generative AI to improve production efficiency and budgeting, enhancing strategy with AI-driven insights, streamlining project management and client collaboration, identifying trends early, and fostering a workplace culture that adapts to new technology.

"Artificial intelligence is rewriting the rules of marketing," said the company in its announcement.

Registration for the webinar is available online.

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